Branded band merch is an important part of the fan-artist relationship. It creates a connection by allowing someone to physically hold on to a reminder of a concert, or hear their favorite music in their head when they wear that band logo.
Selling band merch online has become a real income stream for many artists in the last few years. And this isn’t just for big names — fans of indie artists have embraced the chance to support their favorite local acts by purchasing T-shirts, mugs, and more.
