Jazz music is dynamic, stylish, and cool, so it’s a good idea to create a space for your own unique brand of jazz. A jazz musician website is the best place to direct your fans, future collaborators, and industry professionals. A jazz musician website will act as the central hub for all of your produced work and your music marketing for future projects - but how do you design a great jazz musician website?
Whether you're a jazz trumpeter or soulful singer, you can make a music website that showcases your melodic style. Let’s take a look at some groovy examples!
Use imagery to style your site
A jazzy website template will set the tone for the content across your site and will amplify your artistry. It’s a good idea to think about the mood and personal style you want to portray with your website when creating your website design.
Choose a jazz website template that will allow you to add all of the content you need, with a menu that is eye-catching and organized. From there, you can customize the look and feel of your template to be sure it’s as distinctive as your sound.
Nick Alterieri does a great job of using a main image to set the tone of his website. He is using a few key colors to create a sophisticated color scheme. Then he’s selected font styles that are stylish and easy to read, and his main image is anchored while the content scrolls over top.
Artist: Nick Altieri
Create content snapshots
Add content to your homepage that will engage fans and professionals right away. Include a mailing list signup form, a scintillating single, a brief introduction to your musical approach, and other small snippets from pages across your website. The homepage is a portal for the rest of the pages across your website, so draw visitors attention with previews of content from your full website.
Once you’ve added content to your Homepage, take a look to be sure the design is balanced, and everything is easy to read. Your menu buttons should stand out against the background, giving visitors a way to navigate easily. If you’re setting up a promotion, use a call-to-action to help further that goal.
A website homepage is usually the most visited page of a website. To make the most of the first impression, jazz artist and trumpeter Lina Allemano added a press quote followed by details about their music releases. This sets the tone right away to portray her as a professional, accomplished musician.
Artist: Lina Allemano
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Write a storied biography
Biographies allow musicians to dive deep into their craft and personality. As a jazz musician, developing your musical style requires a combination of life experience and a study of technique. When you write your artist own bio, you can explore how you approach your practice, include career highlights, and media quotes that endorse your expertise.
Jazz musician Edy Brisseaux showcases his bio with details about his personal style and accolades. He’s used simple black text on a white background, allowing the crisp, clean font to make his biography both easy to read and classically stylish.
Artist: Edy Brisseaux
Share your sounds
If you’ve been wanting to sell music online with your website, or just offer your songs for listening and exposure, designing a Music page that is sleek and mobile-ready is a good place to begin.
You can showcase recordings from a live event, a feature on a collaborators album, or a full studio long play. Add some imagery, such as album artwork, to this page to give it visual interest. You can add background sections to separate out your music, adding information in text per release. If you’re creating a page that’s complete with your discography, consider moving your albums into sections for a graduated flow down the page.
As a composer, a collaborator, and soloist, Gunilla Törnfeldt has a range of what she can offer fans on her jazz website. She’s created a store page that hosts digital music, CDs, and even sheet music for sale to show her range and share her unique jazz sounds with her fans.
Artist: Gunilla Tornfeldt
Add nesting media pages
A media page is the perfect place to add video and photos to give your fans more to explore on your jazz website. Once you’ve added your media, be sure to organize it so that there is a nice balance of content on the page. You can place a featured video at the top of your Media page, for example, and swap it out with new videos when you release them. You can also create sub-pages to be sure that you are offering focussed access to all of your most recent photos and performance videos.
Jazz singer and cover band leader Ned Fasullo has created a main ‘Media’ page on his site, with a drop-down menu so fans can toggle to photos, videos of live performances, and musical offerings. Nesting pages under one main media page is the perfect way to organize all of your media offerings.
Artist: Ned Fasullo
Design an EPK for jazz musicians
An EPK, otherwise known as an electronic press kit, is vital for modern musicians. When you create an EPK page, consider who your audience is for the page. This can include journalists, radio hosts, booking agents at your favorite club, the director for a prestigious residency, future collaborators, and more.
Jazz musician Duane Eubanks starts his EPK strong with a quote from a reputable source, followed by a succinct artist bio and press photos. An EPK can be tailored to radio, booking agents, or create a general EPK for any industry professional to use. Press kits include the major highlights of your career and important information about you as a musician.
With an amazing EPK as part of his promotional materials, Duane is opening more possibilities as a jazz musician.
Artist: Duane Eubanks
Use a clear contact page
Many jazz musicians rely on connection, be it from improvising regularly with colleagues, or setting up live performances. Placing a dedicated Contact button in your website menu helps direct people looking to get in touch easily.
Style your contact page to include an easy way to reach you through a custom form, links to your social media profiles for fan engagement, and a mailing list signup option for tried-and-true fans or interested professionals.
With these examples of great jazz musician website design, we hope you’re inspired to cook up your own jazz website.
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