So you’ve got a new album, a new single, a new music video, a new something. You’re ready to do some legwork in order to make the launch of your new material a success. But where do you start? And how do you determine who to reach out to?
First we recommend reading How to promote your music to online reviewers. Once you’re got your list of who you’re going to contact, it's time to think about the “how”. How will you reach out to them? What will you say? How will you tweak your message depending on who…
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